Gav Cooper is a certified International Bike Fitting Institute (IBFI) professional providing a dynamic Bike Fitting service in collaboration with Crush Cycles, and aims to work with complete beginners, the elite or professional cyclist, and anyone within these spectrums of cycling enthusiast. He will factor in the needs of you - the cyclist - as well as of the bike itself. A discussion will take place on your needs, whether they be to improve the fit of an existing bike, get the right fit for a new-to-you bike, perhaps a brand new bike recently purchased or indeed something new such as starting out in a new discipline; road, gravel, MTB, triathlon, commuter or otherwise?!

Whatever the reason, Gav provides time to ensure the goals of the session are established at the beginning - over a coffee!

The aim is for the Bike Fit to put you in the optimal position, based on both subjective and objective information acquired throughout the assessment process. Gav will work closely with you, and tailor you to your bike of choice through a thorough consultation, bike fitting, and evaluation session. This strives to have you as comfortable and efficient on your own bike as is possible.

Gav's anatomical knowledge and experience, for both Body and Bike is key within the Bike Fitting process, and will be demonstrated throughout.